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Implementing Minding the Baby®

Meets HHS criteria for an evidenced based model

Estimated Costs of Implementation

Last Updated

April 2018


Average Cost per Family

MTB services cost about $10,000 to $13,200 [2016 dollars] per family per year, on average, based on preliminary estimates. Costs depend on the implementing agency’s administrative structure and geographic location.


Labor Costs

Staffing costs vary depending on the type and location of the implementing agency. National averages for master’s–level, full-time clinical salaries range from $62,000 to $84,000 across disciplines. Fringe, administrative, and supervision costs are additional budgetary considerations.


Purchase of Model or Operating License

There is no certification or formal licensing arrangement. Sites interested in replicating MTB must contract with the MTB National Office to purchase the training and consultation program, which includes access to electronic versions of copyrighted training materials and licensed use of the trademarked model name.


Materials and Forms

The fee for the training and consultation replication program includes most of the required materials and forms. Sites might have to purchase some standardized evaluation measurement tools separately.


Training and Technical Assistance

The cost of the training and consultation replication program, and additional individualized training and assistance, is determined with individual sites.



The costs of data systems to support implementation vary based on a site’s available infrastructure.


Recruitment and Retention

Costs associated with recruitment and retention of families are minimal. MTB does not use monetary incentives to promote program participation. Minimal costs are associated with giving families small gifts to mark milestones, such as a baby’s birth or birthday, or a mother’s birthday.



The information contained on this page was last updated in April 2018. Recommended Further Reading lists the sources for this information. In addition, the information contained in this profile was reviewed for accuracy by Crista Marchesseault, Lois Sadler, and Arietta Slade with the Minding the Baby® National Office at Yale Child Study Center and Yale School of Nursing on January 16, 2018. HomVEE reserves the right to edit the profile for clarity and consistency.